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New Starbucks Logo
I came upon this article on FastCompany today and found it pretty interesting. It talks about how there is actually some science behind logo designs, rebranding, and what works and what fails. It...
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Another logo gaffe
It happened again, and you may be tired of me talking about here…but another huge brand changed their logo and then reversed the change after huge amount of public outcry. This time, it was the...
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Will a global PR agency’s new logo suffer the same fate?
Flieshman-Hillard, a global public relations agency has rebranded itself as FleishmanHillard (did you notice the change? Where did the hyphen go?), complete with a new logo and a new slogan. It makes...
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Keeping up on the brand
Are you like me? Do you cringe when you see a website or newsletter using an old version of a logo for a social media outlet? Every time I see a 3D-ish “t” to connect with the organization on Twitter,...
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